2021国家开放大学电大本科《管理英语3》期末试题及答案（试卷号：1378）

2021国家开放大学电大本科《管理英语3》期末试题及答案（试卷号：1378）

2021 国家开放大学电大本科《管理英语 3》期末试题及答案（试卷号：1378） -•交球用语（共计 2 分.每小 U 2 分） 1—5 择正确的语句完成下面时话.并品答案序号岛在答■纸上• 1. —How did you find your visit to Qtngdno> Joanna? A. Oh> wonderful indertL 已 I went there alone« C A guide showed me the wny. 2. — I'm dog tired. 1 c>n*t walk any further. Tommy. 一 _______ • Jenny. You can do A. Nc problem B- Come on C No hurry 3. — Would you like some more beer? —:, please- A. just a Httle R No more U I've had enough t. 一 Are you going on holichy for a long time? A. It was a long rime. R Two weeks ug Q Na Only SL couple o! chys. 5. —Hurry up! If the fire spreads to the s：airs» it could block our way out! —_________ This is no time for ulking. A. Better not. & We*d better ad> 911. C You*re right! 二,国汇与始构（共计 3。分.每小 H 2 分） 5—20 ■:下面的句于.从 A.BX 三个逸项中选出一个能境入空白处的正•选项.并将答 案序号写在答 It 纸上. 6 ・ In Beijing, the best season in ■ year is prubably_______________ autumru Z late Be later C- Utter 7. I am _______ your rarly coming, A- looking forward to K looking forward C luuk forward to 8. 一 Who sihauld be responsible for the accident? 「he hotnuioi the workers 1 hry just enrrird out the order . A. mi «re told [£ aa told (：. JIR they told 5 rm Koin« to have A with Mnrk About thin 0“・ tomorrow. A. npcech K nentonco (L word lOt _________ IM known to nlL tcxi much ht cnu%r» heart prablrrnju A* It B» A» C Juwl UN 1U I he products u( (hm company «rr nlwnyw to Aiiintlnrdt they have very ulrict tjuality control procc»^ A< close B« down C up I2e I did" finish my homework Neither _ . A. did he B. didn't he C...1 he did 13. Lrl fM di«cu>n thcMcr problrmh ni thr niertiriKi ________________ ? A< do we B> nhjtll we C. will you H- John AR well nn Mikr _ junt bern bnck from nn im|)ortiint meeting. A. have tL has C* hud 1 ru ( an you tell me how to the rmlway miioru pice? At Heuiu^ B. got < • to «ef 16. I _________ xo know how often the BUN runs during rush houm A. occur B. happen C take place 7. Hr gave up his Btudy in college in________________ • A ・ bundle B. despair G ash 18. Not only___________ many cars built in the 1970s ugly and poorly designedt they nho became very unreliable nfter 40—50 thousand mile A* was B> are C. were 19, Our new school building is______________ cotutruction* A. under & in C, for 20< Proper controls thnt should developed as pari of routine safety procedures were not in pUce- A. has been B. have b«cn C. be 三、阅 iKSM（^40 分,每小 IS 4 分） 2】一 25 原：调读下列短文■从 A.B、C 三个法项中逸出一个正确答案,井将答案序号玲在答 86 纸上. Passage 1 Without good budget manHgcmcnt . you are likely to overspend an marketing occidcntAlly. Hrrr arc three ntcpn that help to make a good marketing budgets Step 1: Organize financial information The first step is to be clear of your current firiancml situntioru You need to know how much money your compnny Tnaken monthly And the chiinges thut might Arise in the future- Although income llow^. change throughout the yenr> you muM organize the inforniation ba^ed on reliable revenue—the minimum amount of money your company makes ench month. A realistic budget plan will always focu8 on the income that exceeds thr expensest not the total revenue that comes m. When you hnve determined the amount of chspmtabk mcomc available for the company# you should determine where the money will RO. Step 2： Determine where you want to sprnd mnrkcting foods After you know the foul amount available to spend on tnarketinK* the next step 15 how you plan to spend thnt money. Three main factors decide how you upend marketing fundm the budget amount* your past experiences• and where you on reach the right audicncr- You will Man organizing how to spend the funds based on the amount. Besides> you need to consider the strategies that have worked in the past. AUKQ・ you need consider which marketing channels will allow you to reach the righi Audicn£e> Step 3： Assess dntn nnd make appropriate changes The final step m building a good marketing budget i« the anfllysis of rhe plan and any changes that may improve revenue. Ultimately, marketing is designed to bring in extra revenue^ If the activity does not bring in any additioniil revenue over itB cont t then 11 is better to change strategy and try something dse« A55csxinR the data is a vital part of creatinR an effective marketing strategy. Evaluntion begins with comparing pant performnnce to the performance after marketing the product or »ervicex However, a good budget alone is not enoughs You hove to lake action and rcnuiin committed to following through your plan« By keeping the budget in mind when you mAke deciaionst you will have the opportunity to work out differeni xtrntcKiejv tn find the hr nt solutions for your business goals and prevent overspending un marketing* 21. The budget plan should be baaed on the company S rclinble _______________. A ・ expense 氏 income C. COM! 22. The urukrlined"dMposable im：ome"in Paragraph 3 meanh_____________ . A. lota! income K previous income Ct net income 23> You huve U) be dear of ___________ whfn nrganizmM finnncinJ mformatiorv A- the income and expenses K tbr mnrkcting fund C. ihr budget mnnngcnicnt 24. The three m/iin factors ihnt decide how you sp^nd mnrkcting lunds arc___________________・ A. the money you have earned< the actual expenses and fhr money you will expend B. the budget amount# yuur past experience and whrrr you can rroch the right Audience C> the assets ynu have, the product and the income 25. Keeping the budget in mind when making marketing decisions will avoid__________________ • A- using lew than you e^rn K using manvy unnecessarily C. liMng more thnn you cam 26—3Q 睫：请根据短文内舀判断始出的培句是否正疏，正确的写“T。错误的写,并将答案 与在答 Passage 2 A questinn thnt often troubles food eompnnirs is how to control problems like rats and insects without harming the food. Pent control experts “y poiwons should never be used where they may enter food< They say thr firM line oi defense Againnt pcstw is to clean the 仙 y where the fnqd i* handled or wtored. F]oor>. footd preparation stirfrtvr^ and luol< can be di^infcclcd with chrmicals like chlorine• iodine nr bromine^ Food containers should be stored about half a meter off thr ground and about half a meter away from my wallr»< Sfnrage amiM should be kept dry and clean. Containers for raw matenals such n< rice, wheal • etc< ahouiJ be kept cloned nnd tlriin- Any foodstuff >pln during delivery or handling should be cltnred up both inside wn so pay attention to outer walls. Small atones can he URCCI to cover the ground and block the growth af plants nnd the gross should I* kept *hort to deny pem a place to live Check that dours and windows arc completely closed. Also Any bole that might nllow pesth to enter a hnikhnR should be filled, Rat> can enter through a hole the sue of R cam. A mouse can through a hole h/iif Out Supervisors should mnke a li^t ol post control measures to be taken by employers^ This will aid the efforts and ftlxo help prepare for any inspections. In most countries# there K a food atid drug adminiNtralion bureau# or some aRency with a similar nnmr• which enforces rules nationwide^ responsible lor rule« about the u»c of pe^tindent etc< Howcvcrt busmcs»c» where food i» atored, prepared or sold must also follow state and local health lows. Most of the&r governmenul deportments or bureaus have their websites wt：h informaTion about food safety poliacs and other Peoplr can easily access the information. 26. /Xccordmg(o pest control experts« poisons should never be twrd as they may enter foods 27. Food preporaiion surfaces and tools should be kept clean. 2K. ( hirer walls nre u 阡 d io srop pest? from entering a building from rhe ourside. 29. People can easily nccess thr mformotion a hour food safcry policies from the government dcpnrtmrnts and burenus. 30. The tnain idea of thr passage is how to prevent plnntji 4nd grnss from growing. 四、写作(共 20 分) 31 .根据要求写作文. 写作要求 3 以李明的身份.根据 K 表内容.写一篇英文作文介绍自己的日程& Wntc a short passngc according to the inforwAtion of rhe following rimetnhle< LI Mingf« Timetable frnm Monday to Friday (No. 3 Middle School) Time Activity 6 8 30 get up 7 3 00 have brenkfa&l 7 « 30 go to school 8 « 30-12 « 05 have 4 clnsscs* 12 1 05 have lunch At school 14 « 00-15 t 40 have 2 classes 15 « 40-16 > 10 play basketball / football !f > 40 go home IB » 00 have supper 均：30 〜22 « 00 do home work • watch TV. da some reading 22 « 00 go to bed 试题答案及评分标准 一,交际用（共计 I。分.每小同 2 分） 1—5 0：选择正•的僵句宪成下面对靖.并何答案序号耳在 WfflK 上. L A 2.H 3. A 二、询 it 与 ta 构（共 tt 30 分，每小 H 2 分） LC 5.C 6—2。BLKJUt 下面的句于,从 AJkC 三个最项中选出一个健堵入空白处的正•选顼.并将答 察再号珂在答 18 城上。 6. A 7. A 8. B 9. C 10. B 11. C 12. A 13. H 14. B I5.C 16. H 1LB 18. C 三、阅读理解（共 4。分,每小«H 分） 19. A 20. B 21-25H：«|i«下列短文.从 AJkC =个选项中逸出一个正•答案•并将答案序号留在苔鹿 岷上. Pim 哗 c 1 2hB 22. C 23. A 24. B • 25. C 26—30 雄：fWttt 掘短文内 8 判断始出的堪句是否正 H,正•的 5MTW.««的写"”,井转答案 鼻在答赃纸上. Passage 2 26. T 27. T 28. T 29. F 30, F 四.写作(共 20 分) 3U 根邯要求用作文. 号件野求：以李明的身份.根据 F 表内容,珂-慎英文作文介绍白己的 H 程表. This i» my timctablr# I Mody at Na 3 Middlr School from Monday to PridAy< I gvt up ■ I 6 « 30 tu nru I hevr breakhat Mt 7 t 00 and then I gu to uchooL I don*I like fa br lutr« Our CIAMSPB begin at 8 1 30 ・• m. W。huve four clnnnr* in rh« morning. I often have lunch at school with my claaBmntcK I»i I lie nltrni(x>tu wr hnvc two clnMMrfi. Clngg nrc ovrr nt 3 1 10. nnd I |(rt home nt I » 00. But nofnctitnra I dun1 < leave school w early brenuhe I piny bankrtbull in

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